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Marketing & Content
System Architect

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Payton Hillman

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Max Johnson

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Chloe Wilson

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Marketing/Content System Architect

Ai, Systems, & Automations

June 2023

[01]

Directly oversee the operations of both the marketing and customer service department as well as scheduling all truck services, banquets, catering's, and donations .

At lloyd, I built the systems that kept the business operating as headcount dropped. I created a marketing and content workflow that centralized planning and production, a customer service system that automated intake and handling for complaints and event requests (banquets and catering), and operational support for the truck team including scheduling and the admin flow for quotes, invoices, and contracts. I used structured databases, formulas, automations, and webhooks so work could move reliably without constant manual coordination, letting a small team operate like a much larger one.

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